Designation/Certificate: RPA®
Predicting future opportunities for the property manager is a challenge. In this course, you will gain the skills needed to successfully lease and market building space under favourable as well as adverse economic conditions. You will learn to conduct targeted market surveys and to develop a marketing plan that will please both the owner and the tenant. Leasing and marketing are also approached in-depth from legal and ethical angles, as well as from a financial standpoint. This course, which includes current, reliable resources, such as relevant web sites, can help you stay on top of today's marketplace.
Learning Objectives
- Charting and rating comparative properties in your market
- Advertising, wise media buying, and public relations savvy
- Developing parameters to help you lease space effectively
- Identifying prospective tenants and making them aware of how your building suits their needs
Major Topics Covered
- Market analysis, survey conditions, and planning
- Ownership and investment
- Renewal and tenant satisfaction
- The leasing plan, including lease negotiations
- Public relations and advertising
- Tenant prospecting and space allowance
Course Table of Contents
- Working with the Ownership Structure
- Evaluating the Property
- Analyzing the Building`s Income Potential
- Creating the Marketing Plan
- Creating the Leasing Plan
- Organizing Your Leasing Team
- Finding and Selling the Tenant
- Basics of Lease Negotiations
- Negotiating and Managing Tenant Improvements
- Leasing Retail Space in office Buildings
- Writing the Lease
- The Lease Document Part 1 – Legal issues
- The Lease Document Part 11 – Critical Clauses
- Tenant Retention, renewals and Evictions
Available Delivery Options
Accelerated Classroom Review / Self-Study/ Instructor-Led On-line Course